I never thought of success in terms of rust, but I had the privilige of having some relaxing time on the plane from Chicago and I read the September issue of Business 2.0 from cover to cover. I would highly recommend this issue to ALL members of small businesses. The issue covers the latest business disruptors/innovators and also give some detials about previous disruptors such as the founders of Facebook, Google, Microsoft etc. The whole issue was filled with inspiration for small businesses to keep going and to keep thinking about new ways to help people do what they do more effectively, easier and quicker. One particular article struck gold with me. The article about Fred Franzia was elightening and VERY amusing. Wow, talk about a fish that swims agianst the current. My favorite Fred Franzia quote from the article is:
"Success is easy if you think of it as rust: It's inevitable if you keep at it."
Amazingly that is the consistent message from all of the start up entrepreneurs that are profiled in the magazine. Keep at it, believe in yourself and work hard. The rust will take care of itself!
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